{"id":173197,"date":"2026-04-22T17:47:04","date_gmt":"2026-04-22T22:47:04","guid":{"rendered":"https:\/\/www.newsite.tonycanepa.com\/?post_type=portfolio&#038;p=173197"},"modified":"2026-04-23T15:11:41","modified_gmt":"2026-04-23T20:11:41","slug":"golden-age-beer-packaging","status":"publish","type":"portfolio","link":"https:\/\/www.newsite.tonycanepa.com\/?portfolio=golden-age-beer-packaging","title":{"rendered":"Modern Pilsners Packaging"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;3&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;872779&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; align_medium=&#8221;align_center_tablet&#8221; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_center_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;279786&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; limit_content=&#8221;&#8221; uncode_shortcode_id=&#8221;129314&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; font_family=&#8221;font-136269&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; align_medium=&#8221;align_center_tablet&#8221; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_center_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;138867&#8243;][vc_custom_heading heading_semantic=&#8221;h1&#8243; text_font=&#8221;font-136269&#8243; text_size=&#8221;fontsize-338686&#8243; text_space=&#8221;fontspace-781688&#8243; sub_lead=&#8221;yes&#8221; css_animation=&#8221;zoom-in&#8221; uncode_shortcode_id=&#8221;106979&#8243;]Modern Pilsners Beer Packaging[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row=&#8221;&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;190224&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;173368&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;three-two&#8221; uncode_shortcode_id=&#8221;210010&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;2&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;129407&#8243;][vc_column column_width_percent=&#8221;78&#8243; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;4&#8243; font_family=&#8221;font-136269&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; shadow=&#8221;sm&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;-4&#8243; shift_y_fixed=&#8221;yes&#8221; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;848429&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;374821&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-136269&#8243; text_size=&#8221;h4&#8243; uncode_shortcode_id=&#8221;210925&#8243;]Client[\/vc_custom_heading][vc_column_text text_color=&#8221;color-wvjs&#8221; uncode_shortcode_id=&#8221;258406&#8243; text_color_type=&#8221;uncode-palette&#8221;]<a href=\"https:\/\/www.goldenagebeer.com\/\">Golden Age Beer<\/a>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;110195&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-136269&#8243; text_size=&#8221;h4&#8243; uncode_shortcode_id=&#8221;185763&#8243;]Services[\/vc_custom_heading][vc_column_text text_color=&#8221;color-wvjs&#8221; uncode_shortcode_id=&#8221;197943&#8243; text_color_type=&#8221;uncode-palette&#8221;]Design<br \/>\nIllustration[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;102466&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-136269&#8243; text_size=&#8221;h4&#8243; uncode_shortcode_id=&#8221;823090&#8243;]Year[\/vc_custom_heading][vc_column_text text_color=&#8221;color-wvjs&#8221; uncode_shortcode_id=&#8221;651411&#8243; text_color_type=&#8221;uncode-palette&#8221;]2022[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;168925&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-136269&#8243; text_size=&#8221;h4&#8243; uncode_shortcode_id=&#8221;206698&#8243;]Other Credits[\/vc_custom_heading][vc_column_text text_color=&#8221;color-wvjs&#8221; uncode_shortcode_id=&#8221;241747&#8243; text_color_type=&#8221;uncode-palette&#8221;]<a href=\"https:\/\/www.tomoconnor.me\/\">Photos by Tom O&#8217;Connor<\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;112304&#8243;][vc_column width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;173269&#8243; media_width_percent=&#8221;100&#8243; alignment=&#8221;center&#8221; css_animation=&#8221;alpha-anim&#8221; uncode_shortcode_id=&#8221;152487&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;173270&#8243; media_width_percent=&#8221;100&#8243; alignment=&#8221;center&#8221; css_animation=&#8221;alpha-anim&#8221; uncode_shortcode_id=&#8221;159809&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;173271&#8243; media_width_percent=&#8221;100&#8243; alignment=&#8221;center&#8221; css_animation=&#8221;alpha-anim&#8221; uncode_shortcode_id=&#8221;115643&#8243;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;724872&#8243;][vc_column column_width_use_pixel=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; font_family=&#8221;font-136269&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;124184&#8243; column_width_pixel=&#8221;700&#8243;][vc_custom_heading text_font=&#8221;font-136269&#8243; text_size=&#8221;h1&#8243; text_height=&#8221;fontheight-357766&#8243; uncode_shortcode_id=&#8221;480344&#8243;]When a master brewer decides to explore unique ingredients from around the world, the can should tell the story too.[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;805280&#8243;]<a href=\"https:\/\/www.instagram.com\/livetocrush\/\">Aaron Dahl<\/a>, Head Brewer at <a href=\"https:\/\/www.goldenagebeer.com\/\">Golden Age Beer<\/a>, is a master of lagers which makes him a master of crisp, subtle and nuanced flavors.\u00a0 So when he decided to explore contemporary varieties of hops from around the world for a new line of Modern Pilsners, we decided to have the labels take a trip too.<\/p>\n<p>Inspired by mid-century travel posters, the first group of lagers took us from the Pacific coast of America, to the the lush Germanic region of Alsace in France, and finally to Slovenia.\u00a0 I created style template that allowed the artwork to be featured in multiple formats; a wide, colorful, wraparound label as well as a portrait oriented poster, perfect for social media or hanging on the wall of the tap room.\u00a0 I also illustrated a unique glass shape for each poster, reminiscent of mid-century advertising.<\/p>\n<p>One last element, was stylish information matrix denoting the beer&#8217;s place in the series, as well as important information like ABV and a spot for a handwritten &#8220;canned on&#8221; date so you know that the crowler you take home is fresh.<\/p>\n<p>This presentation was so successful we carried it over to the Oktoberfest brew which, while not a pilsner, fit with world-traveling theme.[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; 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